Press Release

Yup, the Valley is ready for some ooey, gooey cookie dough goodness that childhood dreams are made of. When Scoopwell’s Dough Bar announced a temporary pop-up experience earlier this year, the tickets sold out within just hours. And now, the buzzed about pop-up shop will have a permanent home-sweet-home shop at Uptown Plaza.
“We’ve had our eye on Uptown Plaza ever since we arrived in Phoenix, so we’re ecstatic that we now get to call it home!” said John Scheer, who co-owns Scoopwell’s alongside wife, Kendra. “From the mid-century style to the current tenant mix, Uptown Plaza is the perfect spot for Scoopwell’s to shine.”
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Slated to open in September at 100 E Camelback Road, Suite 164 in Phoenix, Scoopwell’s first brick-and-mortar shop will offer a gourmet take on scoops of the nostalgic, edible cookie dough that made it a fast favorite among food fans of all ages. Rich, crave-worthy and 100-percent safe to consume, Scoopwell’s from-scratch gourmet cookie dough flavors include classics such as Chocolate Chip, Oatmeal M&M and Sprinkled Sugar, as well as revolving, seasonal selections and fun flavor combos, like Gimme S’Mores and Gingerbread. And guests can pile on a wide assortment of toppings.
“We all have fond memories of fighting over who gets to taste the spoon,” said Scheer. “We asked, ‘Why bother with the baking when the dough’s the best part?’”
Scoopwell’s first struck a chord with big crowds when it debuted, popping up at Tempe Public Market Café earlier this year. After seeing just how many people shared the Scheer’s sentiments, they forged ahead with scouting locations for their first permanent dough bar, with plans to open several more in the months to come. For the full scoop on Scoopwell’s, check out
Enter to Win a Dough Pop-Up Party!
Now through the opening, dough fans can enter to win a nifty Scoopwell’s Dough Bar Party for you and 10 of your friends, including exclusive dough tasting, unlimited toppings and more, at Scoopwell’s brand new location, coming soon to Uptown Plaza in Phoenix! Just head over to to enter.

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