Mexican carrier VivaAerobus will today begin operations of its nonstop service between Monterrey and Las Vegas four days a week on Sunday, Monday, Thursday and Friday. Tickets are currently on sale starting at $99 for a one-way flight.

“We’re delighted to bring an affordable and convenient travel option to passengers in Las Vegas and Monterrey”, says Juan Carlos Zuazua, CEO VivaAerobus. “We are on the final stretch of the year and will be closing it with a huge bang and big surprises, probably the biggest since we started operations. The celebration begins today with the exciting announcement of the beginning of this new service.”

International travelers are known to stay longer and spend more money locally than their domestic counterparts. Based on recent economic data, the Las Vegas Convention and Visitors Authority projects visitors who arrive on VivaAerobus will generate more than $14.5 million annually in nongaming economic impact in Southern Nevada.

“We are happy to have VivaAerobus rejoin the lineup of airline partners at McCarran,” said Rosemary A. Vassiliadis, Clark County Aviation Director. “In recent years Latin America has been an area of growth for Las Vegas in terms of passenger traffic, and Mexico specifically, has seen a 20 percent increase in passenger capacity in the last year alone.”

Monterey is currently the third-largest market in Mexico for visitors to Las Vegas, and with the addition of the VivaAerobus service, there will be more than double the number of seats coming into Las Vegas from Monterrey than from a year ago.

“We are pleased to welcome the return of VivaAerobus non-stop flights to Las Vegas from Monterrey, which continues to be a major source of Mexican travelers to Las Vegas,” said Cathy Tull, Senior Vice President of Marketing for the Las Vegas Convention and Visitors Authority. “Mexico remains our number two source of international visitors, and these new flights illustrate the growing demand for Las Vegas in this key market.”

The combined experience of Grupo IAMSA, Mexico’s leading company in the bus transportation market, and Irelandia, the investment vehicle of the Ryan family and one of the worldwide leaders in the development of low-cost airlines, created VivaAerobus, which began operating flights in November 2006. The low-cost carrier operates a fleet of 19 Boeing 737-300 airplanes, offering a range of domestic and international flights that provide the greatest quality and comfort while meeting high international security standards.

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